Breaking the Silence Around Sanitation

Let's Talk Toilets.
Let's Drive Change.

Every clean restroom is more than just a facility — it's a mark of respect, dignity, and shared responsibility.

Toilets have long been a topic people avoid — whispered about, ignored, or treated as someone else's responsibility.

Yet these spaces are vital for health, safety, and dignity. Millions rely on them daily — not for luxury, but for survival, comfort, and respect.

At Toiletalk, we see toilets as more than walls, tiles, and taps. They are mirrors of how a society values its people, especially women, children, and the working class.

Neglecting sanitation isn't just about hygiene; it erodes dignity, equality, and community pride.

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Our mission is to rewrite the story of sanitation in India:

Replace shame with awareness

Replace silence with dialogue

Replace indifference with responsibility

By making conversations about toilets open, relatable, and action-driven, we aim to transform behavior around hygiene, build lasting habits that preserve cleanliness, and foster a culture of dignity and respect in communities.

Why ToileTalk?

Every Toilet Tells a Story

Toilets reflect access, awareness, and attitude. In India, sanitation is not just an infrastructure challenge — it's a behavioral one.

Millions of toilets exist, yet many remain unhygienic or misused. Awareness, respect, and ownership are often missing, undermining their purpose.

Building toilets is simple; building habits to maintain them requires time, education, and empathy.

Since 2014:

The Swachh Bharat Mission has constructed over 100 million toilets nationwide — a historic milestone in public sanitation.

Yet, infrastructure alone is not enough. Without behavior change, toilets quickly fall into disrepair.

ToileTalk bridges this gap by:

Conducting campaigns and digital storytelling to raise awareness.
Running workshops and community programs to teach responsible usage.
Inspiring citizens to see hygiene as a shared culture of dignity, not just a personal duty.

Our approach complements government initiatives, like Hamara Shauchalay: Hamara Samman, which emphasize awareness and responsibility — critical pillars for sustainable sanitation.

Campaigns & Storytelling

Conducting digital campaigns to raise awareness and break the silence around sanitation.

Workshops & Programs

Running community programs to teach responsible usage and maintenance.

Shared Culture

Inspiring citizens to see hygiene as a shared culture of dignity, not just personal duty.

Community Ownership

Transforming neglected spaces into symbols of pride, safety, and dignity for everyone.

When communities take ownership, toilets stop being neglected spaces and become symbols of pride, safety, and dignity for everyone.

The Challenge We Face

India's sanitation journey has made progress, but critical gaps remain

While India has made remarkable progress in building sanitation infrastructure, the challenge has shifted from construction to behavior change and maintenance.

Millions of toilets exist, yet many remain underutilized or poorly maintained due to lack of awareness, ownership, and behavioral change.

The Real Issue

Building toilets is relatively simple; building sustainable habits to maintain them requires education, empathy, and community engagement.

Key Behavioral Challenges:

Mindset Barriers

Deep-rooted cultural taboos and reluctance to discuss sanitation openly

Lack of Ownership

Public facilities seen as "someone else's responsibility"

Education Gaps

Limited awareness about hygiene practices and their health impacts

162 Million

People still lack access to proper sanitation

65% of rural India still affected

1 in 3

Schoolgirls miss school during menstruation

Due to inadequate facilities

56%

Avoid public toilets due to poor hygiene

₹2.4 Lakh Cr

Annual economic loss due to sanitation issues

Healthcare costs & productivity loss

80%

Never received formal sanitation education

Critical awareness gap

Our Approach

ToileTalk addresses these challenges by creating spaces for open dialogue, teaching responsible usage, and transforming sanitation from a neglected topic into a movement of dignity and shared responsibility.

We complement infrastructure with behavior change, turning facilities into symbols of community pride.

How We Create Impact

Transforming Behavior Through Multi-Dimensional Approaches

Education & Awareness

School & College Programs

500+ Schools Reached

50K+ Students Engaged

Instilling good hygiene habits early through interactive workshops, creating the next generation of conscious citizens who champion sanitation as a fundamental right.

Interactive hygiene workshops
Toilet ambassador programs
Peer-to-peer learning

Leadership Development

Campus Ambassador Programs

200+ Campus Ambassadors

25+ Cities Covered

Empowering students to become change leaders, advocating for hygiene and sanitation in their communities through structured leadership programs.

Leadership training modules
Community outreach projects
Mentorship programs

Workplace Transformation

Corporate ToileTalk

100+ Companies Engaged

10K+ Professionals Reached

Promoting respect, responsibility, and accountability in corporate restrooms through structured programs that transform workplace sanitation culture.

Workplace hygiene audits
Employee engagement programs
CSR partnerships

Community Engagement

Grassroots Campaigns

50+ Communities Transformed

1M+ Residents Impacted

Normalizing open conversations about toilets and hygiene, breaking stigma and encouraging collective action at the grassroots level.

Local language workshops
Community clean-up drives
Public toilet maintenance

Digital Movement

Online Awareness Campaigns

5M+ Digital Reach

100K+ Social Engagements

Using hashtags like #TalkToilets and #RightToCleanToilets to mobilize millions online and spread awareness through creative digital storytelling.

Viral social campaigns
Influencer collaborations
Interactive content

Technology Integration

Smart Sanitation Solutions

50K+ App Downloads

10K+ Toilets Mapped

Through the NammaLoo app, helping people locate, rate, and review public toilets, fostering transparency and informed usage across cities.

Real-time toilet finder
Quality ratings system
Maintenance alerts

The Result: A Cultural Transformation

Each initiative transforms citizens from passive users into active custodians of hygiene. When communities take ownership, restrooms evolve from mere facilities into safe, dignified spaces that reflect care, responsibility, and pride.

Dignity Restored

Community Ownership

Cultural Shift

Toiletalk's impact is measured not just by clean toilets, but by the culture of hygiene we cultivate.

Our Core Message

ToileTalk is more than a campaign — it's a cultural movement

Basic Right, Not Privilege

Every person deserves access to safe and hygienic sanitation, regardless of age, gender, or location.

Normalized Conversations

Talking about toilets and hygiene becomes as natural as discussing education, health, or nutrition.

Daily Habit

Cleanliness is a consistent, conscious practice, not an occasional reminder.

Shared Responsibility

From schoolchildren to professionals, every citizen actively participates in maintaining hygiene.

Redefining Progress

True progress goes beyond building infrastructure. It comes through conversation, care, and consciousness, fostering a culture of dignity, pride, and collective responsibility.

By cultivating awareness and ownership, ToileTalk turns sanitation into a movement that transforms behavior and communities.

Join the Conversation

Change begins with dialogue. Toiletalk invites students, teachers, corporates, governments, and communities to be part of this transformation.

Let's make every restroom a reflection of who we are: clean, conscious, and compassionate.

Break the silence. Build dignity — one toilet, one conversation, one community at a time.

Break the Silence

Let's Talk Toilets.
Let's Drive Change.

Our mission is to rewrite the story of sanitation in India: